We don’t know what you have in your “Social Sites” filter, but your rule works for both directions, so if you allow packets with 10.65.0.101 as source, it’s not enough, you also need to allow packets with 10.65.0.101 as destination.
you must ad firewall rules at filter rules and allow scr also dst, and do you using simple queue with 7 layer protocol also set mangle rules ? because i used that rules to block https site
and this is my rules to allow an specific address
ex:
1st rule
chain: forward
scr: your specific ip
protocol: 6tcp
action: allow
2nd rule
chain: forward
dst: your specific ip
protocol: 6tcp
action: allow
don’t forget to drag and drop at above your block rules, if not this rule will not work